How Google Updates Affect Ranking of Websites
Google is the leading search engine in the world that have its own algorithm to search any information over the Internet. With this algorithm, it determines ranking of a webpage. Every owner wants to see their website on the top position of search engine result page. Hence they have need to perform Search Engine Optimization (SEO) service for the website to get more traffic and higher return from the business. Google and other search engines use this type of algorithm and conclude ranking. It is witnessed that Google’s algorithm has been rolled out time to time. This type of change in Google algorithm is known as Google updates. It is huge challenge for every SEO expert to maintain ranking in Google search result page,because ranking of a website is affected after every Google updates.
To provide a consistent ranking in Google’s result page, it is essentialfor all digital marketing company tobe aware about Google Latest Update for SEO. With every rollout, there are some changes occurred in different type of searching algorithm. Thus, website ranking is affected according to these updates. There are several types of Google algorithm for different kinds of effect on website. These updates are named as Penguin, Panda, Pigeon, Hummingbird, page layout and EMD are the main algorithm that affects a website’s ranking.
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